• New York, New York
• Manufacturing
• 58k~66K
• Full Time regular employee
•  9:00~17:00
•  New

Job Description

Position
Marketing Specialist

Summary
As our business expands, we are seeking a dynamic and creative Marketing Specialist to lead the branding efforts for our brand. This role is pivotal in shaping the public image of our brands, fostering media relationships, and driving impactful collaborations. The ideal candidate will have a strong background in PR strategy, media relations, and marketing initiatives, with a passion for storytelling and building connections.

 Essential Duties
1. Public Relations
a.Branding Strategy: Develop and execute PR strategies to enhance thevisibility and reputation .
b. Media Relations: Build and maintain strong relationships with media outletsand editors to secure coverage and manage press releases.
c. Social Media Management: Create and oversee engaging social mediacontent that aligns with brand identity and resonates with target audiences.
d. Influencer Relations: Identify, engage, and collaborate with influencers toamplify brand messaging and reach.
e. Collaboration Opportunities: Explore and establish partnerships with potentialcollaborators to expand brand presence and impact.

2. Marketing Initiatives
a. B2B Collaboration Events: Plan and execute collaborative events with retailpartners to strengthen business relationships and drive sales.
b. B2C Marketing Events: Organize consumer-focused events to enhance brandengagement and loyalty.
c. Campaign Development: Support the creation of marketing campaigns thatalign with PR strategies and business goals.​​​​​​


Working Hours, Working style
Schedule: 9:00- 17:30/18:00, Monday to Friday (8-hour work & a 30 mins-1 hour break included)​​​​​​​

Woking Location
​​​​​​​​​​​​​​​​​​​​​Brooklyn, NY​​​​​​​
​​​​​​​
Salary/Benefit
58K~66K  * Bonus opportunities
401(k) matching
Dental insurance
Employee discount
Health insurance
Life insurance
Paid time off
Vision insurance

Holidays
​​​​​​​Saturdays, Sundays and holidays​​​​​​​

Qualifications​​​​​​​

​​​​​​​● At least 3 years of experience in marketing/PR
● Strategy-focused mind
● Campaign pitching, executing, and analyzing experience
● Strong communication skills with team members and stakeholders
● Social media activities

Preferred:
● Promotional tie-ins/collabsPromotional tie-ins/collabs
● Conversational level of Japanese language skills

Apply Now